/* ============================================================
   Nelos marketing site, shared design system
   Warm, restrained, editorial. Space Grotesk + Inter + JetBrains Mono.
   ============================================================ */

@import url('https://fonts.googleapis.com/css2?family=Space+Grotesk:wght@400;500;600;700&family=Inter:wght@400;450;500;600;700&family=JetBrains+Mono:ital,wght@0,400;0,500;1,400&display=swap');

:root {
  --bg: #FAFAF8;
  --surface: #F4F3EF;
  --elevated: #EEECEA;
  --card: #FFFFFF;
  --border: rgba(26, 25, 23, 0.08);
  --border-med: rgba(26, 25, 23, 0.14);
  --ink: #1A1917;
  --muted: #6B6860;
  --subtle: #A8A49E;
  --accent: #D97706;
  --accent-dark: #B45309;
  --accent-light: #FEF3C7;
  --accent-border: rgba(217, 119, 6, 0.22);
  --accent-glow: rgba(217, 119, 6, 0.07);
  --sage: #5B7874;
  --sage-soft: #E4ECEA;
  --sage-border: rgba(91, 120, 116, 0.26);
  --good: #16a34a;
  --bad: #be123c;
  --blue: #2563eb;
  --font-display: 'Space Grotesk', ui-sans-serif, system-ui, sans-serif;
  --font-body: 'Inter', ui-sans-serif, system-ui, sans-serif;
  --font-mono: 'JetBrains Mono', ui-monospace, monospace;
  --maxw: 1560px;
  --header-h: 64px;
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }

body {
  margin: 0;
  background: var(--bg);
  color: var(--ink);
  font-family: var(--font-body);
  font-size: 16px;
  line-height: 1.5;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}

img, video { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }
button { font-family: inherit; cursor: pointer; }

h1, h2, h3, h4 {
  font-family: var(--font-display);
  font-weight: 700;
  letter-spacing: -0.01em;
  margin: 0;
  text-wrap: balance;
}
p { margin: 0; text-wrap: pretty; }

/* ---------- Layout ---------- */
.container { width: 100%; max-width: var(--maxw); margin: 0 auto; padding: 0 32px; }
.container-wide { max-width: 1440px; }
section { position: relative; }
.sec { padding: 72px 0; }
.sec-sm { padding: 56px 0; }
@media (max-width: 760px) { .container { padding: 0 22px; } .sec { padding: 52px 0; } .sec-sm { padding: 40px 0; } }

.surface-bg { background: var(--surface); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); }
.ink-bg { background: var(--ink); color: #F4F2EA; }

/* ---------- Eyebrow / labels ---------- */
.eyebrow {
  font-family: var(--font-mono);
  font-size: 0.72rem;
  font-weight: 500;
  letter-spacing: 0.04em;
  color: var(--accent-dark);
  text-transform: none;
  display: inline-flex;
  align-items: center;
  gap: 0.45rem;
}
.ink-bg .eyebrow { color: #E8B27E; }

/* ---------- Type scale helpers ---------- */
.display { font-family: var(--font-display); font-weight: 700; line-height: 1.04; letter-spacing: -0.025em; }
.h1 { font-size: clamp(2.4rem, 5.2vw, 4rem); }
.h2 { font-size: clamp(1.9rem, 3.6vw, 2.85rem); line-height: 1.08; }
.h3 { font-size: clamp(1.3rem, 2.2vw, 1.7rem); line-height: 1.14; }
.lead { font-size: clamp(1.05rem, 1.5vw, 1.25rem); line-height: 1.6; color: var(--muted); }
.muted { color: var(--muted); }
.subtle { color: var(--subtle); }
.accent { color: var(--accent-dark); }
.mono { font-family: var(--font-mono); }

/* ---------- Buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 0.5rem;
  font-family: var(--font-body); font-weight: 600; font-size: 0.95rem;
  border-radius: 999px; padding: 0.8rem 1.4rem; border: 1px solid transparent;
  transition: transform .12s ease, background .15s ease, border-color .15s ease, color .15s ease;
  white-space: nowrap; line-height: 1;
}
.btn:active { transform: translateY(1px) scale(0.99); }
.btn svg { width: 1.05em; height: 1.05em; }
.btn-accent { background: var(--accent); color: #fff; }
.btn-accent:hover { background: var(--accent-dark); }
.btn-ink { background: var(--ink); color: #F7F5EE; }
.btn-ink:hover { background: #000; }
.btn-outline { background: transparent; color: var(--ink); border-color: var(--border-med); }
.btn-outline:hover { border-color: var(--ink); background: rgba(26,25,23,0.03); }
.ink-bg .btn-outline { color: #F4F2EA; border-color: rgba(255,255,255,0.28); }
.ink-bg .btn-outline:hover { border-color: #fff; background: rgba(255,255,255,0.06); }
.btn-ghost { background: transparent; color: var(--muted); padding: 0.6rem 0.7rem; }
.btn-ghost:hover { color: var(--ink); }
.btn-lg { padding: 1rem 1.7rem; font-size: 1.02rem; }
.btn-block { width: 100%; }

/* ---------- Chips / badges ---------- */
.chip {
  display: inline-flex; align-items: center; gap: 0.4rem;
  font-size: 0.78rem; font-weight: 500; font-family: var(--font-body);
  padding: 0.32rem 0.7rem; border-radius: 999px;
  background: var(--card); border: 1px solid var(--border); color: var(--muted);
}
.chip svg { width: 0.9em; height: 0.9em; }
.chip-accent { background: var(--accent-glow); border-color: var(--accent-border); color: var(--accent-dark); }
.chip-sage { background: var(--sage-soft); border-color: var(--sage-border); color: var(--sage); }
.chip-dot::before { content: ""; width: 6px; height: 6px; border-radius: 999px; background: currentColor; }

/* trust labels row */
.trust-row { display: flex; flex-wrap: wrap; gap: 0.5rem; }
.trust-label {
  display: inline-flex; align-items: center; gap: 0.4rem;
  font-size: 0.72rem; font-weight: 500; color: var(--muted);
  padding: 0.28rem 0.6rem; border-radius: 6px;
  background: rgba(26,25,23,0.035); border: 1px solid var(--border);
}
.trust-label .d { width: 6px; height: 6px; border-radius: 999px; background: var(--sage); }
.trust-label.nelos .d { background: var(--accent); }
.trust-label.demo .d { background: var(--blue); }
.trust-label.anon .d { background: var(--subtle); }

/* ---------- Cards ---------- */
.card {
  background: var(--card); border: 1px solid var(--border); border-radius: 16px;
}
.card-surface { background: var(--surface); border: 1px solid var(--border); border-radius: 16px; }
.card-pad { padding: 24px; }
.card-soft { box-shadow: 0 4px 24px rgba(26,25,23,0.04); }
.card-lift { box-shadow: 0 18px 44px rgba(26,25,23,0.08), 0 4px 12px rgba(26,25,23,0.04); }

.grid { display: grid; gap: 16px; }
/* let grid/flex children shrink instead of forcing track overflow (marquees, long text) */
.hero-split > *, .two-col > *, .grid > * { min-width: 0; }
.g2 { grid-template-columns: repeat(2, 1fr); }
.g3 { grid-template-columns: repeat(3, 1fr); }
.g4 { grid-template-columns: repeat(4, 1fr); }
@media (max-width: 980px) { .g3, .g4 { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 640px) { .g2, .g3, .g4 { grid-template-columns: 1fr; } }

/* ---------- Header / nav ---------- */
.site-header {
  position: fixed; top: 0; left: 0; right: 0; z-index: 200; height: var(--header-h);
  display: flex; align-items: center;
  background: rgba(250,250,248,0.72); backdrop-filter: blur(16px);
  border-bottom: 1px solid transparent; transition: background .25s, border-color .25s;
}
.site-header.scrolled { background: rgba(250,250,248,0.96); border-bottom-color: var(--border); }
.site-header .container { display: flex; align-items: center; justify-content: space-between; gap: 1rem; }
.brand { display: flex; align-items: center; gap: 0.5rem; }
.brand img { width: 74px; height: auto; }
.nav-center { display: flex; align-items: center; gap: 2px; }
.nav-link {
  position: relative; padding: 0.5rem 0.7rem; font-size: 0.9rem; font-weight: 500;
  color: var(--muted); border-radius: 8px; transition: color .15s; background: none; border: none;
  display: inline-flex; align-items: center; gap: 0.3rem;
}
.nav-link:hover, .nav-link.active { color: var(--ink); }
.nav-link.active::after {
  content: ""; position: absolute; left: 0.7rem; right: 0.7rem; bottom: 2px; height: 2px;
  background: var(--accent); border-radius: 2px;
}
.nav-right { display: flex; align-items: center; gap: 0.5rem; }
.nav-dd { position: relative; }
.nav-dd-menu {
  position: absolute; top: calc(100% + 8px); left: 50%; transform: translateX(-50%);
  background: #fff; border: 1px solid var(--border); border-radius: 12px;
  box-shadow: 0 12px 32px rgba(26,25,23,0.12); padding: 6px; min-width: 248px;
  opacity: 0; visibility: hidden; transform: translateX(-50%) translateY(-4px);
  transition: opacity .14s, transform .14s, visibility .14s;
}
.nav-dd.open .nav-dd-menu { opacity: 1; visibility: visible; transform: translateX(-50%) translateY(0); }
.nav-dd-item { display: block; padding: 0.6rem 0.7rem; border-radius: 8px; transition: background .12s; }
.nav-dd-item:hover { background: var(--surface); }
.nav-dd-item .t { font-size: 0.9rem; font-weight: 600; color: var(--ink); }
.nav-dd-item .d { font-size: 0.78rem; color: var(--muted); margin-top: 2px; }
.nav-burger { display: none; background: none; border: none; color: var(--ink); padding: 6px; }

/* mobile menu */
.mobile-menu {
  position: fixed; inset: var(--header-h) 0 0 0; z-index: 190;
  background: rgba(250,250,248,0.98); backdrop-filter: blur(20px);
  padding: 18px 24px 40px; overflow-y: auto;
  display: none; flex-direction: column; gap: 4px;
}
.mobile-menu.open { display: flex; }
.mobile-menu a, .mobile-menu button {
  text-align: left; background: none; border: none; padding: 0.85rem 0; font-size: 1.1rem;
  font-weight: 600; color: var(--ink); border-bottom: 1px solid var(--border); font-family: var(--font-display);
}
.mobile-menu .sub { font-size: 0.95rem; font-weight: 500; color: var(--muted); padding-left: 14px; font-family: var(--font-body); }
.mobile-menu .m-cta { margin-top: 18px; border: none; }

@media (max-width: 1024px) {
  .nav-center, .nav-right .desk { display: none; }
  .nav-burger { display: inline-flex; }
}

/* ---------- Footer ---------- */
.site-footer { background: var(--ink); color: #CFCAC0; padding: 64px 0 36px; }
.site-footer a { color: #CFCAC0; }
.site-footer a:hover { color: #fff; }
.footer-grid { display: grid; grid-template-columns: 1.6fr 1fr 1fr 1fr; gap: 32px; }
@media (max-width: 820px) { .footer-grid { grid-template-columns: 1fr 1fr; gap: 28px; } }
@media (max-width: 480px) { .footer-grid { grid-template-columns: 1fr 1fr; } }
.footer-col h4 { font-size: 0.78rem; letter-spacing: 0.06em; text-transform: uppercase; color: #8A857B; font-family: var(--font-body); font-weight: 600; margin-bottom: 14px; }
.footer-col a { display: block; font-size: 0.92rem; padding: 5px 0; }
.footer-brand img { width: 88px; filter: brightness(0) invert(1); opacity: 0.92; }
.footer-bottom { display: flex; justify-content: space-between; flex-wrap: wrap; gap: 12px; margin-top: 48px; padding-top: 24px; border-top: 1px solid rgba(255,255,255,0.1); font-size: 0.82rem; color: #8A857B; }

/* ---------- Hero ---------- */
.hero { padding: calc(var(--header-h) + 48px) 0 36px; }
.hero + .sec { padding-top: 44px; }
.hero-eyebrow { margin-bottom: 18px; }
.hero h1 { font-size: clamp(2.75rem, 6vw, 5.15rem); line-height: 1.02; letter-spacing: -0.03em; }
.hero .lead { margin-top: 22px; max-width: 650px; }
.hero-cta-row { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 30px; align-items: center; }
.hero-micro { display: flex; flex-wrap: wrap; gap: 18px; margin-top: 26px; }
.hero-micro .m { display: inline-flex; align-items: center; gap: 0.5rem; font-size: 0.86rem; color: var(--muted); }
.hero-micro .m svg { color: var(--accent); width: 1em; height: 1em; }

/* URL input bar */
.url-bar {
  display: flex; align-items: center; gap: 8px; background: #fff; border: 1px solid var(--border-med);
  border-radius: 999px; padding: 6px 6px 6px 20px; max-width: 540px; box-shadow: 0 6px 20px rgba(26,25,23,0.05);
  transition: border-color .15s, box-shadow .15s;
}
.url-bar:focus-within { border-color: var(--accent); box-shadow: 0 0 0 4px var(--accent-glow); }
.url-bar .pfx { color: var(--subtle); font-family: var(--font-mono); font-size: 0.9rem; }
.url-bar input {
  flex: 1; border: none; outline: none; background: transparent; font-family: var(--font-body);
  font-size: 1rem; color: var(--ink); min-width: 0; padding: 0.6rem 0;
}
.url-bar input::placeholder { color: var(--subtle); }
.url-bar .btn { padding: 0.7rem 1.2rem; }
@media (max-width: 420px) { .url-bar .btn span { display: none; } }

/* ---------- Ad gallery marquee ---------- */
.reel-marquee-wrap { width: 100%; min-width: 0; max-width: 100%; overflow: hidden; position: relative; }
.reel-marquee-wrap::before, .reel-marquee-wrap::after {
  content: ""; position: absolute; top: 0; bottom: 0; width: clamp(2rem, 8vw, 7rem); z-index: 2; pointer-events: none;
}
.reel-marquee-wrap.on-ink::before { left: 0; background: linear-gradient(90deg, var(--ink), rgba(26,25,23,0)); }
.reel-marquee-wrap.on-ink::after { right: 0; background: linear-gradient(270deg, var(--ink), rgba(26,25,23,0)); }
.reel-marquee-wrap.on-bg::before { left: 0; background: linear-gradient(90deg, var(--bg), rgba(250,250,248,0)); }
.reel-marquee-wrap.on-bg::after { right: 0; background: linear-gradient(270deg, var(--bg), rgba(250,250,248,0)); }
.reel-marquee { display: flex; width: max-content; gap: 16px; padding: 4px 0; animation: reel-ticker 80s linear infinite; will-change: transform; }
.reel-marquee-wrap:hover .reel-marquee { animation-play-state: paused; }
@keyframes reel-ticker { from { transform: translateX(0); } to { transform: translateX(-50%); } }
@media (prefers-reduced-motion: reduce) { .reel-marquee { animation: none; } }
.reel-tile { flex: 0 0 172px; aspect-ratio: 9/16; border-radius: 14px; overflow: hidden; position: relative; background: rgba(255,255,255,0.05); box-shadow: 0 16px 34px rgba(0,0,0,0.22); }
.reel-tile.sq { aspect-ratio: 1/1; }
.reel-tile img, .reel-tile video { width: 100%; height: 100%; object-fit: cover; }
.reel-tile .play { position: absolute; left: 10px; bottom: 10px; width: 30px; height: 30px; border-radius: 999px; background: rgba(0,0,0,0.66); color: #fff; display: flex; align-items: center; justify-content: center; }

/* ---------- Ad card (static / video) ---------- */
.reel-card { border-radius: 14px; overflow: hidden; border: 1px solid var(--border); background: var(--surface); position: relative; }
.reel-card .media { width: 100%; aspect-ratio: 1/1; overflow: hidden; background: var(--elevated); }
.reel-card .media.v { aspect-ratio: 9/16; }
.reel-card .media img, .reel-card .media video { width: 100%; height: 100%; object-fit: cover; transition: transform .4s ease; }
.reel-card:hover .media img { transform: scale(1.03); }
.reel-card .tag { position: absolute; top: 10px; left: 10px; }
.reel-badge { position: absolute; top: 10px; right: 10px; font-size: 0.66rem; font-weight: 700; padding: 0.25rem 0.5rem; border-radius: 999px; background: rgba(255,255,255,0.92); color: var(--ink); }

/* ---------- Phone mockup ---------- */
.phone { width: 100%; max-width: 268px; aspect-ratio: 9/19; background: #14130F; border-radius: 34px; padding: 9px; box-shadow: 0 24px 60px rgba(26,25,23,0.22), inset 0 0 0 1px rgba(255,255,255,0.06); position: relative; }
.phone::before { content: ""; position: absolute; top: 14px; left: 50%; transform: translateX(-50%); width: 54px; height: 5px; border-radius: 999px; background: rgba(255,255,255,0.18); z-index: 4; }
.phone .screen { width: 100%; height: 100%; border-radius: 26px; overflow: hidden; background: #fff; display: flex; flex-direction: column; }
.phone .pp-scroll { width: 100%; height: 100%; overflow-y: auto; overflow-x: hidden; background: #0e1b2a; cursor: zoom-in; position: relative; }
.phone .pp-scroll::-webkit-scrollbar { width: 0; height: 0; }
.phone .pp-scroll img { width: 100%; height: auto; display: block; }
.reel-mock .am-img:has(img) { cursor: zoom-in; }
.fview-hint { position: absolute; right: 8px; bottom: 8px; z-index: 2; display: inline-flex; align-items: center; gap: 4px; font-family: var(--font-mono); font-size: 0.6rem; color: #fff; background: rgba(20,19,15,0.7); padding: 0.22rem 0.5rem; border-radius: 6px; pointer-events: none; }

/* funnel image lightbox */
.fview { position: fixed; inset: 0; z-index: 500; background: rgba(20,19,15,0.82); backdrop-filter: blur(10px); display: none; align-items: center; justify-content: center; padding: 28px 18px; }
.fview.open { display: flex; }
.fv-card { display: flex; flex-direction: column; width: 100%; max-width: 380px; max-height: 90vh; background: #fff; border-radius: 16px; overflow: hidden; box-shadow: 0 40px 100px rgba(0,0,0,0.5); }
.fview.wide .fv-card { max-width: 1000px; }
.fv-bar { display: flex; align-items: center; gap: 12px; padding: 11px 14px; background: var(--surface); border-bottom: 1px solid var(--border); flex-shrink: 0; }
.fv-dots { display: flex; gap: 6px; flex-shrink: 0; }
.fv-dots i { width: 11px; height: 11px; border-radius: 999px; background: #D9D5CC; display: block; }
.fv-cap { flex: 1; text-align: center; font-family: var(--font-mono); font-size: 0.74rem; color: var(--muted); white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.fv-close { flex-shrink: 0; width: 30px; height: 30px; border-radius: 8px; background: #fff; border: 1px solid var(--border); color: var(--muted); display: flex; align-items: center; justify-content: center; }
.fv-close:hover { color: var(--ink); border-color: var(--border-med); }
.fv-scroll { overflow-y: auto; overflow-x: hidden; background: #0e1b2a; }
.fv-scroll::-webkit-scrollbar { width: 8px; }
.fv-scroll::-webkit-scrollbar-thumb { background: rgba(0,0,0,0.2); border-radius: 8px; }
.fv-scroll img { width: 100%; height: auto; display: block; }
.phone .pp-img { width: 100%; height: 46%; object-fit: cover; background: var(--elevated); }
.phone .pp-body { padding: 14px; display: flex; flex-direction: column; gap: 8px; flex: 1; }
.phone .pp-kicker { font-family: var(--font-mono); font-size: 0.56rem; color: var(--accent-dark); letter-spacing: 0.02em; }
.phone .pp-h { font-family: var(--font-display); font-weight: 700; font-size: 0.98rem; line-height: 1.1; color: var(--ink); }
.phone .pp-p { font-size: 0.66rem; line-height: 1.45; color: var(--muted); }
.phone .pp-cta { margin-top: auto; background: var(--accent); color: #fff; text-align: center; font-size: 0.7rem; font-weight: 700; padding: 0.6rem; border-radius: 999px; }
.phone .pp-cta.ink { background: var(--ink); }
.phone .pp-cta.sage { background: var(--sage); }
.phone .pp-form { display: flex; flex-direction: column; gap: 5px; }
.phone .pp-input { height: 22px; border-radius: 6px; background: var(--surface); border: 1px solid var(--border); }

/* ---------- Funnel diagram ---------- */
.funnel-flow { display: grid; grid-template-columns: repeat(6, 1fr); gap: 10px; align-items: stretch; }
@media (max-width: 900px) { .funnel-flow { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 460px) { .funnel-flow { grid-template-columns: 1fr; } }
.funnel-node {
  position: relative; background: var(--card); border: 1px solid var(--border); border-radius: 12px; padding: 16px 14px;
  display: flex; flex-direction: column; gap: 8px; min-height: 120px;
}
.funnel-node .n-num { font-family: var(--font-mono); font-size: 0.66rem; color: var(--accent-dark); }
.funnel-node .n-ic { width: 30px; height: 30px; border-radius: 8px; background: var(--accent-glow); border: 1px solid var(--accent-border); color: var(--accent-dark); display: flex; align-items: center; justify-content: center; }
.funnel-node .n-t { font-family: var(--font-display); font-weight: 700; font-size: 0.96rem; color: var(--ink); }
.funnel-node .n-d { font-size: 0.76rem; color: var(--muted); line-height: 1.4; }
.funnel-node .n-arrow { position: absolute; right: -13px; top: 50%; transform: translateY(-50%); z-index: 3; color: var(--subtle); background: var(--bg); border-radius: 999px; }
@media (max-width: 900px) { .funnel-node .n-arrow { display: none; } }

/* mini funnel row (segment example) */
.mini-funnel { display: grid; grid-template-columns: 1.1fr auto 1fr auto 1.1fr; gap: 14px; align-items: center; }
@media (max-width: 860px) { .mini-funnel { grid-template-columns: 1fr; gap: 16px; } .mini-funnel .arrow { display: none; } }
.mini-funnel .arrow { color: var(--subtle); display: flex; align-items: center; justify-content: center; }
.mf-cell { background: var(--card); border: 1px solid var(--border); border-radius: 12px; padding: 14px; }
.mf-cell .lab { font-family: var(--font-mono); font-size: 0.66rem; color: var(--accent-dark); margin-bottom: 8px; }

/* ---------- Loom placeholder ---------- */
.loom {
  position: relative; border-radius: 16px; overflow: hidden; border: 1px solid var(--border-med);
  background:
    repeating-linear-gradient(135deg, rgba(26,25,23,0.025) 0 14px, transparent 14px 28px),
    var(--surface);
  aspect-ratio: 16/9; display: flex; flex-direction: column; align-items: center; justify-content: center; gap: 14px; text-align: center; padding: 24px;
}
.loom .play-btn { width: 64px; height: 64px; border-radius: 999px; background: #fff; border: 1px solid var(--border); display: flex; align-items: center; justify-content: center; color: var(--accent); box-shadow: 0 10px 28px rgba(26,25,23,0.1); }
.loom .lt { font-family: var(--font-display); font-weight: 600; font-size: 1rem; color: var(--ink); }
.loom .ld { font-family: var(--font-mono); font-size: 0.74rem; color: var(--muted); max-width: 420px; }

/* ---------- Run/Cut/Refine readout ---------- */
.rcr { display: grid; grid-template-columns: repeat(4,1fr); gap: 10px; }
@media (max-width: 760px) { .rcr { grid-template-columns: repeat(2,1fr); } }
.rcr-card { border: 1px solid var(--border); border-radius: 12px; padding: 16px; background: var(--card); }
.rcr-card .dot { width: 10px; height: 10px; border-radius: 999px; margin-bottom: 12px; }
.rcr-card .t { font-family: var(--font-display); font-weight: 700; font-size: 1.05rem; margin-bottom: 5px; }
.rcr-card .d { font-size: 0.82rem; color: var(--muted); line-height: 1.5; }

/* ---------- Steps ---------- */
.step-num { width: 34px; height: 34px; border-radius: 9px; background: var(--accent-glow); border: 1px solid var(--accent-border); color: var(--accent-dark); display: flex; align-items: center; justify-content: center; font-family: var(--font-mono); font-size: 0.78rem; font-weight: 500; }

/* feature with left rule */
.feat { border-left: 3px solid var(--accent); padding: 4px 0 4px 20px; }
.feat .ft { font-weight: 600; font-size: 0.98rem; display: flex; align-items: center; gap: 0.45rem; color: var(--ink); }
.feat .ft svg { color: var(--accent); width: 1em; height: 1em; }
.feat .fd { font-size: 0.88rem; color: var(--muted); line-height: 1.6; margin-top: 8px; }
.feat .fq { margin-top: 12px; font-family: var(--font-mono); font-size: 0.76rem; font-style: italic; color: var(--muted); background: var(--accent-glow); border: 1px solid var(--accent-border); border-radius: 8px; padding: 0.6rem 0.8rem; line-height: 1.5; }

/* ---------- Pricing ---------- */
.price-card { border: 1px solid var(--border); border-radius: 16px; padding: 26px; background: var(--card); display: flex; flex-direction: column; position: relative; }
.price-card.feat-plan { background: var(--ink); color: #EDEAE2; box-shadow: 0 18px 44px rgba(26,25,23,0.18); }
.price-card .pname { font-size: 0.74rem; font-weight: 600; letter-spacing: 0.1em; text-transform: uppercase; color: var(--subtle); margin-bottom: 14px; }
.price-card.feat-plan .pname { color: rgba(255,255,255,0.5); }
.price-card .pprice { font-family: var(--font-display); font-weight: 700; font-size: 2.4rem; line-height: 1; }
.price-card.feat-plan .pprice { color: var(--accent); }
.price-card .pper { font-size: 0.92rem; color: var(--muted); }
.price-card.feat-plan .pper { color: rgba(255,255,255,0.5); }
.price-card .pdesc { font-size: 0.9rem; color: var(--muted); line-height: 1.55; margin: 12px 0 18px; }
.price-card.feat-plan .pdesc { color: rgba(255,255,255,0.66); }
.price-card ul { list-style: none; padding: 0; margin: 0 0 22px; display: flex; flex-direction: column; gap: 10px; }
.price-card li { display: flex; gap: 0.6rem; font-size: 0.88rem; color: var(--muted); }
.price-card.feat-plan li { color: rgba(255,255,255,0.8); }
.price-card li svg { color: var(--accent); flex-shrink: 0; width: 1.1em; height: 1.1em; margin-top: 2px; }
.price-badge { position: absolute; top: -11px; left: 50%; transform: translateX(-50%); background: var(--accent); color: #fff; font-size: 0.68rem; font-weight: 600; letter-spacing: 0.06em; text-transform: uppercase; padding: 0.25rem 0.7rem; border-radius: 999px; white-space: nowrap; }

/* ---------- FAQ ---------- */
.faq-item { border-bottom: 1px solid var(--border); }
.faq-q { width: 100%; display: flex; align-items: center; justify-content: space-between; gap: 1rem; background: none; border: none; padding: 1.25rem 0; text-align: left; font-size: 1rem; font-weight: 600; color: var(--ink); font-family: var(--font-display); }
.faq-q svg { flex-shrink: 0; color: var(--subtle); transition: transform .2s; }
.faq-item.open .faq-q svg { transform: rotate(180deg); }
.faq-a { max-height: 0; overflow: hidden; transition: max-height .3s ease; }
.faq-item.open .faq-a { max-height: 320px; }
.faq-a p { color: var(--muted); font-size: 0.94rem; line-height: 1.7; padding-bottom: 1.25rem; }

/* ---------- CTA band ---------- */
.cta-band {
  background: var(--ink);
  color: #F4F2EA;
  border-radius: 16px;
  padding: 34px 42px;
  text-align: center;
  max-width: 980px;
  margin: 0 auto;
}
.cta-band h2 { color: #fff; font-size: clamp(1.65rem, 2.5vw, 2.15rem); }
.cta-band .lead { color: rgba(255,255,255,0.66); margin: 8px auto 0; max-width: 680px; }
.cta-band .hero-cta-row { margin-top: 20px; }
.cta-band .btn-outline { color: #F4F2EA; border-color: rgba(255,255,255,0.28); }
.cta-band .btn-outline:hover { border-color: #fff; background: rgba(255,255,255,0.06); }
@media (max-width: 640px) { .cta-band { border-radius: 14px; padding: 32px 22px; } }

/* ---------- Gallery ---------- */
.gallery-filter-bar {
  position: sticky;
  top: var(--header-h);
  z-index: 50;
  background: rgba(250,250,248,0.96);
  border-bottom: 1px solid var(--border);
  padding: 14px 0;
  margin-top: var(--header-h);
}
.gallery-grid-section { padding-top: 28px; }
.filter-row { display: flex; flex-wrap: wrap; gap: 8px; }
.filter-chip { font-size: 0.85rem; font-weight: 500; padding: 0.5rem 0.9rem; border-radius: 999px; border: 1px solid var(--border-med); background: var(--card); color: var(--muted); transition: all .15s; }
.filter-chip:hover { border-color: var(--ink); color: var(--ink); }
.filter-chip.active { background: var(--ink); color: #F4F2EA; border-color: var(--ink); }
.masonry { columns: 4; column-gap: 16px; }
@media (max-width: 1100px) { .masonry { columns: 3; } }
@media (max-width: 760px) { .masonry { columns: 2; } }
@media (max-width: 460px) { .masonry { columns: 1; } }
.masonry > * { break-inside: avoid; margin-bottom: 16px; }

/* utilities */
.stack { display: flex; flex-direction: column; }
.row { display: flex; align-items: center; }
.wrap { flex-wrap: wrap; }
.between { justify-content: space-between; }
.center { align-items: center; }
.gap-2 { gap: 8px; } .gap-3 { gap: 12px; } .gap-4 { gap: 16px; } .gap-6 { gap: 24px; }
.mt-2 { margin-top: 8px; } .mt-3 { margin-top: 12px; } .mt-4 { margin-top: 16px; } .mt-6 { margin-top: 24px; } .mt-8 { margin-top: 32px; } .mt-12 { margin-top: 48px; }
.mb-2 { margin-bottom: 8px; } .mb-3 { margin-bottom: 12px; } .mb-4 { margin-bottom: 16px; } .mb-6 { margin-bottom: 24px; } .mb-8 { margin-bottom: 32px; } .mb-12 { margin-bottom: 48px; }
.tc { text-align: center; }
.mx-auto { margin-left: auto; margin-right: auto; }
.maxw-xl { max-width: 640px; } .maxw-2xl { max-width: 760px; } .maxw-lg { max-width: 540px; }
.hide-mob { } @media (max-width: 640px) { .hide-mob { display: none !important; } }
.reveal { opacity: 0; transform: translateY(16px); transition: opacity .6s ease, transform .6s ease; }
.reveal.in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) { .reveal { opacity: 1; transform: none; } }

/* ---------- Walkthrough diagram ---------- */
.walk-head { display: flex; align-items: center; gap: 10px; margin-bottom: 18px; }
.walk-head .wh-ic { width: 34px; height: 34px; border-radius: 9px; background: var(--ink); color: #F4F2EA; display: flex; align-items: center; justify-content: center; }
.walk-head .wh-t { font-family: var(--font-mono); font-size: 0.72rem; color: var(--muted); }
.walk { display: flex; flex-wrap: wrap; align-items: stretch; gap: 8px; }
.walk-step { flex: 1 1 130px; min-width: 120px; background: var(--card); border: 1px solid var(--border); border-radius: 12px; padding: 15px 14px; display: flex; flex-direction: column; gap: 9px; }
.walk-step .wi { width: 30px; height: 30px; border-radius: 8px; background: var(--accent-glow); border: 1px solid var(--accent-border); color: var(--accent-dark); display: flex; align-items: center; justify-content: center; }
.walk-step .wn { font-family: var(--font-mono); font-size: 0.62rem; color: var(--subtle); letter-spacing: 0.04em; }
.walk-step .wl { font-family: var(--font-display); font-weight: 600; font-size: 0.86rem; line-height: 1.2; color: var(--ink); }
.walk-step.last { background: var(--ink); border-color: var(--ink); }
.walk-step.last .wi { background: rgba(255,255,255,0.08); border-color: rgba(255,255,255,0.16); color: #E8B27E; }
.walk-step.last .wn { color: rgba(255,255,255,0.45); }
.walk-step.last .wl { color: #fff; }
.walk-sep { display: flex; align-items: center; color: var(--subtle); flex: 0 0 auto; }
@media (max-width: 720px) { .walk-sep { transform: rotate(90deg); } .walk-step { flex-basis: 100%; } }
.walk-vert { flex-direction: column; }
.walk-vert .walk-step { flex: 0 0 auto; flex-direction: row; align-items: center; gap: 12px; }
.walk-vert .walk-step .wl { font-size: 0.92rem; }
.walk-vert .walk-step .wn { display: none; }
.walk-vert .walk-sep { transform: rotate(90deg); align-self: center; margin: 2px 0; }

/* ---------- Gallery video lightbox ---------- */
.gal-play { position: absolute; left: 50%; top: 50%; transform: translate(-50%,-50%); width: 54px; height: 54px; border-radius: 999px; background: rgba(0,0,0,0.55); color: #fff; display: flex; align-items: center; justify-content: center; pointer-events: none; transition: background .15s, transform .15s; }
.gal-video { position: relative; aspect-ratio: 9/16; background: #000; cursor: pointer; }
.gal-video:hover .gal-play { background: var(--accent); transform: translate(-50%,-50%) scale(1.06); }
.gal-video .snd { position: absolute; right: 8px; bottom: 8px; font-family: var(--font-mono); font-size: 0.6rem; color: #fff; background: rgba(0,0,0,0.6); padding: 0.2rem 0.45rem; border-radius: 5px; display: inline-flex; align-items: center; gap: 4px; pointer-events: none; }
.video-lightbox { position: fixed; inset: 0; z-index: 500; background: rgba(20,19,15,0.88); backdrop-filter: blur(8px); display: none; align-items: center; justify-content: center; padding: 24px; }
.video-lightbox.open { display: flex; }
.video-lightbox video { max-height: 90vh; max-width: 520px; width: auto; border-radius: 16px; box-shadow: 0 30px 80px rgba(0,0,0,0.5); background: #000; }
.vlb-close { position: absolute; top: 18px; right: 20px; width: 42px; height: 42px; border-radius: 999px; background: rgba(255,255,255,0.14); color: #fff; border: none; display: flex; align-items: center; justify-content: center; }
.vlb-close:hover { background: rgba(255,255,255,0.24); }

/* ---------- App / browser mockup ---------- */
.app-frame { border-radius: 16px; overflow: hidden; border: 1px solid var(--border-med); background: #fff; box-shadow: 0 24px 60px rgba(26,25,23,0.12), 0 6px 18px rgba(26,25,23,0.05); }
.app-bar { display: flex; align-items: center; gap: 8px; padding: 11px 14px; background: var(--surface); border-bottom: 1px solid var(--border); }
.app-dots { display: flex; gap: 6px; }
.app-dots i { width: 11px; height: 11px; border-radius: 999px; background: #D9D5CC; display: block; }
.app-url { flex: 1; background: #fff; border: 1px solid var(--border); border-radius: 999px; padding: 4px 12px; font-family: var(--font-mono); font-size: 0.72rem; color: var(--muted); text-align: center; max-width: 340px; margin: 0 auto; }
.app-body { display: grid; }
.app-side { background: var(--surface); border-right: 1px solid var(--border); padding: 16px; }
.app-main { padding: 16px; }
.app-label { font-family: var(--font-mono); font-size: 0.66rem; color: var(--accent-dark); margin-bottom: 8px; }
.app-pill { background: #fff; border: 1px solid var(--border); border-radius: 8px; padding: 8px 10px; font-size: 0.76rem; color: var(--ink); display: flex; align-items: center; gap: 6px; }
.app-pill.sel { border-color: var(--accent); background: var(--accent-glow); color: var(--accent-dark); font-weight: 600; }
.timeline { display: flex; gap: 4px; align-items: stretch; height: 54px; }
.timeline .clip { flex: 1; border-radius: 6px; background: var(--elevated); border: 1px solid var(--border); position: relative; overflow: hidden; }
.timeline .clip span { position: absolute; left: 6px; bottom: 5px; font-family: var(--font-mono); font-size: 0.56rem; color: var(--muted); }
.timeline .clip.a { background: var(--accent-glow); border-color: var(--accent-border); }
.scrub { height: 6px; border-radius: 999px; background: var(--elevated); position: relative; margin-top: 8px; }
.scrub::after { content: ""; position: absolute; left: 36%; top: 50%; transform: translate(-50%,-50%); width: 14px; height: 14px; border-radius: 999px; background: var(--accent); box-shadow: 0 2px 6px rgba(0,0,0,0.2); }

/* split feature media row */
.media-card { border-radius: 14px; overflow: hidden; border: 1px solid var(--border); }

/* attribution chain */
.attr-chain { display: flex; flex-wrap: wrap; align-items: stretch; gap: 10px; }
.attr-node { flex: 1; min-width: 140px; background: var(--card); border: 1px solid var(--border); border-radius: 12px; padding: 14px; display: flex; flex-direction: column; gap: 6px; }
.attr-node .ic { width: 28px; height: 28px; border-radius: 8px; background: var(--sage-soft); color: var(--sage); display: flex; align-items: center; justify-content: center; }
.attr-node .t { font-weight: 600; font-size: 0.86rem; }
.attr-node .d { font-size: 0.72rem; color: var(--muted); line-height: 1.4; }
.attr-arrow { display: flex; align-items: center; color: var(--subtle); }
@media (max-width: 720px) { .attr-arrow { display: none; } }

/* best-for tags */
.tag-cloud { display: flex; flex-wrap: wrap; gap: 8px; }
.tag-cloud .t { background: var(--card); border: 1px solid var(--border); border-radius: 999px; padding: 0.5rem 0.95rem; font-size: 0.86rem; color: var(--ink); display: inline-flex; align-items: center; gap: 0.45rem; }
.tag-cloud .t svg { width: 0.95em; height: 0.95em; color: var(--sage); }

/* lead form */
.lead-form { display: flex; flex-direction: column; gap: 12px; }
.field label { display: block; font-size: 0.82rem; font-weight: 600; margin-bottom: 6px; color: var(--ink); }
.field input, .field select, .field textarea { width: 100%; border: 1px solid var(--border-med); border-radius: 10px; padding: 0.7rem 0.9rem; font-family: var(--font-body); font-size: 0.92rem; background: #fff; color: var(--ink); outline: none; }
.field input:focus, .field select:focus, .field textarea:focus { border-color: var(--accent); box-shadow: 0 0 0 3px var(--accent-glow); }
.field .opt { font-weight: 400; color: var(--subtle); font-size: 0.74rem; }

/* ---------- Social ad mock + placeholder ---------- */
.ph { background: repeating-linear-gradient(135deg, rgba(26,25,23,0.05) 0 10px, rgba(26,25,23,0.02) 10px 20px); display: flex; align-items: center; justify-content: center; position: relative; }
.ph .ph-lab { font-family: var(--font-mono); font-size: 0.66rem; color: var(--muted); background: rgba(255,255,255,0.78); padding: 0.2rem 0.5rem; border-radius: 5px; }
.reel-mock { background: #fff; border: 1px solid var(--border); border-radius: 14px; overflow: hidden; box-shadow: 0 8px 26px rgba(26,25,23,0.06); }
.reel-mock .am-top { display: flex; align-items: center; gap: 8px; padding: 10px 12px; }
.reel-mock .am-av { width: 30px; height: 30px; border-radius: 999px; background: var(--elevated); flex-shrink: 0; display: flex; align-items: center; justify-content: center; color: var(--muted); }
.reel-mock .am-name { font-size: 0.8rem; font-weight: 600; line-height: 1.1; }
.reel-mock .am-sub { font-size: 0.66rem; color: var(--subtle); }
.reel-mock .am-img { width: 100%; aspect-ratio: 4/3; }
.reel-mock .am-img img { width: 100%; height: 100%; object-fit: cover; display: block; }
.reel-mock .am-img:has(img) { aspect-ratio: 1/1; }
.reel-mock .am-body { padding: 11px 12px; }
.reel-mock .am-h { font-family: var(--font-display); font-weight: 700; font-size: 0.92rem; line-height: 1.15; color: var(--ink); }
.reel-mock .am-cta { margin-top: 9px; display: flex; align-items: center; justify-content: space-between; gap: 8px; }
.reel-mock .am-btn { font-size: 0.72rem; font-weight: 700; padding: 0.4rem 0.8rem; border-radius: 8px; background: var(--ink); color: #fff; }
.reel-mock .am-btn.accent { background: var(--accent); }
.reel-mock .am-btn.sage { background: var(--sage); }

/* segment tabs */
.seg-tabs { display: flex; flex-wrap: wrap; gap: 8px; }
.seg-tab { display: flex; align-items: center; gap: 0.5rem; padding: 0.65rem 1rem; border-radius: 12px; border: 1px solid var(--border-med); background: var(--card); color: var(--muted); font-size: 0.9rem; font-weight: 600; transition: all .15s; }
.seg-tab .si { width: 26px; height: 26px; border-radius: 7px; background: var(--surface); display: flex; align-items: center; justify-content: center; color: var(--subtle); }
.seg-tab:hover { border-color: var(--ink); color: var(--ink); }
.seg-tab.active { border-color: var(--accent); background: var(--accent-glow); color: var(--accent-dark); }
.seg-tab.active .si { background: var(--accent); color: #fff; }

.flow-stage { display: grid; grid-template-columns: 1fr auto 1fr auto 1.1fr; gap: 16px; align-items: center; }
.flow-stage .phone { max-width: 234px; aspect-ratio: 9 / 16; }
@media (max-width: 940px) { .flow-stage { grid-template-columns: 1fr; gap: 18px; } .flow-stage .fl-arrow { display: none; } }
.fl-arrow { color: var(--subtle); display: flex; align-items: center; justify-content: center; }
.fl-col .fl-cap { font-family: var(--font-mono); font-size: 0.68rem; color: var(--accent-dark); margin-bottom: 10px; display: flex; align-items: center; gap: 6px; }

/* modal */
.modal-scrim { position: fixed; inset: 0; z-index: 400; background: rgba(26,25,23,0.5); backdrop-filter: blur(4px); display: none; align-items: center; justify-content: center; padding: 24px; }
.modal-scrim.open { display: flex; }
.modal { background: var(--bg); border-radius: 20px; max-width: 460px; width: 100%; max-height: 88vh; overflow-y: auto; padding: 32px; box-shadow: 0 30px 80px rgba(0,0,0,0.3); position: relative; }
.scan-row { transition: background .25s, border-color .25s; }
.modal .close { position: absolute; top: 16px; right: 16px; background: none; border: none; color: var(--muted); padding: 4px; }
.modal .m-ic { width: 48px; height: 48px; border-radius: 12px; background: var(--accent-glow); border: 1px solid var(--accent-border); color: var(--accent-dark); display: flex; align-items: center; justify-content: center; margin-bottom: 16px; }

/* modal qualify option buttons */
.opt-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 8px; }
.opt-btn { position: relative; display: flex; align-items: center; min-height: 42px; padding: 0.55rem 0.8rem; border-radius: 10px; background: #fff; border: 1px solid var(--border-med); font-size: 0.85rem; font-weight: 500; color: var(--muted); cursor: pointer; transition: all .14s; text-align: left; }
.opt-btn:hover { border-color: var(--ink); color: var(--ink); }
.opt-btn input { position: absolute; opacity: 0; pointer-events: none; }
.opt-btn.on { background: var(--ink); color: #FBF9F2; border-color: var(--ink); }
.opt-check { display: flex; align-items: flex-start; gap: 0.7rem; padding: 0.8rem; border-radius: 10px; background: #fff; border: 1px solid var(--border); cursor: pointer; }
.opt-check input { margin-top: 3px; width: 16px; height: 16px; accent-color: var(--ink); flex-shrink: 0; }
.opt-check .oc-t { display: block; font-size: 0.85rem; font-weight: 600; color: var(--ink); }
.opt-check .oc-d { display: block; font-size: 0.74rem; color: var(--muted); margin-top: 3px; line-height: 1.4; }

/* site scan progress bar */
.scan-bar { height: 8px; border-radius: 999px; background: var(--elevated); overflow: hidden; box-shadow: inset 0 0 0 1px var(--border); }
.scan-fill { height: 100%; width: 0%; border-radius: 999px; background: linear-gradient(90deg, var(--accent), var(--accent-dark)); transition: width .12s linear; }
.sc-dot { width: 8px; height: 8px; border-radius: 999px; background: var(--subtle); animation: sc-pulse 1s ease-in-out infinite; }
@keyframes sc-pulse { 0%, 100% { opacity: 0.35; transform: scale(0.8); } 50% { opacity: 1; transform: scale(1); } }
@media (prefers-reduced-motion: reduce) { .sc-dot { animation: none; } .scan-fill { transition: none; } }

/* scan: real "found your site" card */
.found-site { display: flex; align-items: center; gap: 11px; padding: 11px 12px; border-radius: 12px; background: var(--card); border: 1px solid var(--border); margin-bottom: 14px; transition: border-color .2s, background .2s; }
.found-site.ok { border-color: var(--sage-border); background: var(--sage-soft); }
.fs-logo { width: 34px; height: 34px; flex-shrink: 0; border-radius: 8px; background: var(--elevated); border: 1px solid var(--border); display: flex; align-items: center; justify-content: center; overflow: hidden; }
.fs-logo img { width: 100%; height: 100%; object-fit: contain; }
.fs-tx { flex: 1; min-width: 0; }
.fs-host { font-family: var(--font-mono); font-size: 0.82rem; font-weight: 500; color: var(--ink); white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.fs-meta { font-size: 0.74rem; color: var(--muted); white-space: nowrap; overflow: hidden; text-overflow: ellipsis; margin-top: 1px; }
.fs-state { width: 18px; height: 18px; flex-shrink: 0; display: flex; align-items: center; justify-content: center; }

/* url input error state */
.url-bar-err { border-color: var(--bad) !important; box-shadow: 0 0 0 3px rgba(190,18,60,0.1) !important; }
.url-err { font-size: 0.78rem; color: var(--bad); margin: 8px 2px 0; font-weight: 500; }

/* recap: batch preview */
.batch-preview { background: var(--surface); border: 1px solid var(--border); border-radius: 12px; padding: 14px; margin-bottom: 14px; }
.batch-thumbs { display: grid; grid-template-columns: repeat(5, 1fr); gap: 6px; }
.bt-cell { aspect-ratio: 1/1; border-radius: 8px; overflow: hidden; border: 1px solid var(--border); background: var(--elevated); }
.bt-cell img { width: 100%; height: 100%; object-fit: cover; }
.bt-more { position: absolute; inset: 0; background: rgba(26,25,23,0.66); color: #fff; display: flex; align-items: center; justify-content: center; font-family: var(--font-display); font-weight: 700; font-size: 0.92rem; }
.bp-pill { display: inline-flex; align-items: center; gap: 0.35rem; font-size: 0.76rem; font-weight: 500; color: var(--muted); background: var(--card); border: 1px solid var(--border); border-radius: 999px; padding: 0.3rem 0.65rem; }
.bp-pill svg { width: 0.9em; height: 0.9em; color: var(--accent); }

/* recap: process steps */
.proc-steps { display: flex; flex-direction: column; gap: 2px; }
.proc-step { display: flex; gap: 11px; align-items: flex-start; padding: 9px 0; }
.proc-step + .proc-step { border-top: 1px solid var(--border); }
.proc-step .ps-ic { width: 30px; height: 30px; flex-shrink: 0; border-radius: 8px; background: var(--accent-glow); border: 1px solid var(--accent-border); color: var(--accent-dark); display: flex; align-items: center; justify-content: center; }
.proc-step .ps-t { font-weight: 600; font-size: 0.9rem; color: var(--ink); }
.proc-step .ps-d { font-size: 0.8rem; color: var(--muted); line-height: 1.4; margin-top: 1px; }

/* example study: known-info card */
.known-card { background: var(--sage-soft); border: 1px solid var(--sage-border); border-radius: 12px; padding: 13px; margin-bottom: 14px; }
.kc-edit { background: #fff; border: 1px solid var(--border); border-radius: 7px; font-size: 0.72rem; font-weight: 600; color: var(--ink); padding: 0.28rem 0.6rem; }
.kc-edit:hover { border-color: var(--ink); }
.ks-list { display: flex; flex-direction: column; gap: 6px; }
.ks-row { display: flex; align-items: center; gap: 7px; font-size: 0.84rem; font-weight: 500; color: var(--ink); }
.ks-row svg { color: var(--sage); flex-shrink: 0; }

/* example-study CTA button */
.study-cta { display: flex; align-items: center; gap: 11px; width: 100%; text-align: left; margin-top: 12px; padding: 12px 14px; border-radius: 12px; background: var(--sage-soft); border: 1px solid var(--sage-border); color: var(--ink); transition: background .15s, transform .12s; }
.study-cta:hover { background: #DCE7E3; }
.study-cta:active { transform: translateY(1px); }
.study-cta .sc-ic { width: 32px; height: 32px; flex-shrink: 0; border-radius: 8px; background: #fff; border: 1px solid var(--sage-border); color: var(--sage); display: flex; align-items: center; justify-content: center; }
.study-cta .sc-tx { flex: 1; display: flex; flex-direction: column; }
.study-cta .sc-t { font-size: 0.86rem; font-weight: 600; line-height: 1.2; }
.study-cta .sc-d { font-size: 0.74rem; color: var(--muted); margin-top: 2px; line-height: 1.3; }
.study-cta > svg:last-child { color: var(--sage); flex-shrink: 0; }

/* starter bundle list rows */
.sb-row { display: flex; align-items: center; gap: 13px; padding: 14px 0; }
.sb-row + .sb-row { border-top: 1px solid var(--border); }
.sb-ic { width: 38px; height: 38px; flex-shrink: 0; border-radius: 10px; background: var(--accent-glow); border: 1px solid var(--accent-border); color: var(--accent-dark); display: flex; align-items: center; justify-content: center; }
.sb-ic svg { width: 18px; height: 18px; }
.sb-tx { flex: 1; min-width: 0; }
.sb-t { font-family: var(--font-display); font-weight: 600; font-size: 0.96rem; color: var(--ink); }
.sb-d { font-size: 0.8rem; color: var(--muted); margin-top: 2px; line-height: 1.4; }
.sb-n { font-family: var(--font-display); font-weight: 700; font-size: 1.2rem; color: var(--accent-dark); flex-shrink: 0; }